Aliari-Kardehdeh, S., Ayazi-Yazdi, S., Tavakkoli-Moghaddam, R., Farrokhi-Asl, H. (2017). Dynamic Pricing Decisions for Substitutable Products. International Journal of Research in Industrial Engineering, 6(2), 149-160. doi: 10.22105/riej.2017.49170
S. Aliari-Kardehdeh; S. Ayazi-Yazdi; R. Tavakkoli-Moghaddam; H. Farrokhi-Asl. "Dynamic Pricing Decisions for Substitutable Products". International Journal of Research in Industrial Engineering, 6, 2, 2017, 149-160. doi: 10.22105/riej.2017.49170
Aliari-Kardehdeh, S., Ayazi-Yazdi, S., Tavakkoli-Moghaddam, R., Farrokhi-Asl, H. (2017). 'Dynamic Pricing Decisions for Substitutable Products', International Journal of Research in Industrial Engineering, 6(2), pp. 149-160. doi: 10.22105/riej.2017.49170
Aliari-Kardehdeh, S., Ayazi-Yazdi, S., Tavakkoli-Moghaddam, R., Farrokhi-Asl, H. Dynamic Pricing Decisions for Substitutable Products. International Journal of Research in Industrial Engineering, 2017; 6(2): 149-160. doi: 10.22105/riej.2017.49170
Dynamic Pricing Decisions for Substitutable Products
1School of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran
2Department of Industrial Engineering, Firoozkooh Branch, Islamic Azad University, Firoozkooh, Iran
Abstract
This paper considers a dynamic pricing decision problem, in which two different manufacturers compete to distribute substitutable products through a single retailer under two presented scenarios. In the first scenario, the pricing policy is determined via a centralized decision-making, while the second scenario manages the policy in a decentralized one. Utilizing the game-theory-based modeling approaches, the pricing decision problem is achieved under with two different structures. Numerical experiments are also given to examine the effects of the presented scenarios and provide further managerial insights on the solutions.